Privacy Policy
DEFINITIONS
We/us/our (capitalised or not) – Wheal Sara Flowers.
Personal Data – any information relating to an identified or identifiable natural person.
Process/Processing/Processed – any operation or set of operations which is performed on Personal Data or on sets of Personal Data.
Data Subject – a natural person whose Personal Data is being Processed.
Child/Children – a natural person under 16 years of age.
INTRODUCTION
We are committed to safeguarding your privacy. Please contact us if you have any questions or problems regarding the use of your Personal Data and we will gladly assist you.
By using our website, our product(s) and/or service(s), you consent to the Processing of your Personal Data as described in this Privacy Policy.
DATA PROTECTION PRINCIPLES
We promise to follow the following data protection principles:
Processing is lawful, fair, transparent. Our Processing activities have lawful grounds. We always consider your rights before Processing Personal Data. We will provide you with information regarding Processing upon request.
Processing is limited to the purpose. Our Processing activities fit the purpose for which Personal Data was gathered.
Processing is done with minimal data. We only gather and Process the minimal amount of Personal Data required for any purpose.
Processing is limited with a time period. We will not store your Personal Data for longer than is reasonably necessary.
Additionally, we will do our best to ensure the accuracy, integrity and confidentiality of data.
DATA SUBJECT’S RIGHTS
The Data Subject has the following rights:
Right to information – meaning you have the right to know whether your Personal Data is being Processed; what data is gathered, from where it is obtained and why and by whom it is Processed.
Right to access – meaning you have the right to access the data collected from/about you. This includes your right to request and obtain a copy of your Personal Data.
Right to rectification – meaning you have the right to request rectification or erasure of your Personal Data that is inaccurate or incomplete.
Right to erasure – meaning in certain circumstances, you can request for your Personal Data to be erased from our records.
Right to restrict Processing – meaning where certain conditions apply, you have the right to restrict the Processing of your Personal Data.
Right to object to Processing – meaning in certain cases, you have the right to object to the Processing of your Personal Data, for example, in the case of direct marketing.
Right to object to automated Processing – meaning you have the right to object to automated Processing, including profiling; and not to be subject to a decision based solely on automated Processing. This right you can exercise whenever there is an outcome of the profiling that produces legal effects concerning or significantly affecting you.
Right to data portability – you have the right to obtain your Personal Data in a machine-readable format, or if it is feasible, as a direct transfer from one processor to another.
Right to lodge a complaint – in the event that we refuse your request under the Rights of Access, we will provide you with a reason as to why. If you are not satisfied with the way your request has been handled please contact us.
Right for the help of a supervisory authority – meaning you have the right for the help of a supervisory authority and the right for other legal remedies such as claiming damages.
Right to withdraw consent – you have the right to withdraw any given consent for the Processing of your Personal Data.
DATA WE GATHER
Information provided to us
Throughout our website we ask for certain Personal Data, for example when placing an order. This Personal Data is necessary to provide you with the product(s) and/or service(s) which have been requested. We save the information provided to us in order to respond to the request.
Information automatically collected about you
Some information is automatically stored by cookies and other session tools. This information is used to enhance your customer experience. When you use our product(s) and/or service(s), or look at the contents of our website, your activities may be logged.
Information from our partners
We gather information from our trusted partners with confirmation that they have legal grounds to share that information with us. This is either information you have provided them directly with, or that they have gathered about you on other legal grounds. See the list of our partners below.
Publicly available information
We may gather information about you that is publicly available.
HOW WE USE YOUR PERSONAL DATA
We use your Personal Data in order:
to provide you with the product(s) and/or service(s) which have been requested;
to communicate and interact with you;
to enhance your customer experience and
fulfil an obligation under law or contract.
We use your Personal Data on legitimate grounds and/or with your consent.
On the grounds of entering into a contract or fulfilling contractual obligations, we Process your Personal Data for the following purposes:
to identify you;
to provide you with the product(s) and/or service(s) which have been requested and
to communicate and interact with you.
On the grounds of legitimate interest, we Process your Personal Data for the following purposes:
to provide you with the product(s) and/or service(s) which have been requested and
to communicate and interact with you.
We Process your Personal Data in order to fulfil obligation rising from law and/or use your Personal Data for options provided by law. We reserve the right to anonymise Personal Data gathered and to use any such data. We will use data outside the scope of this Privacy Policy only when it is anonymised. We save information gathered about you for as long as needed for our obligations deriving from law, but not longer than is reasonably necessary.
We might Process your Personal Data for additional purposes that are not mentioned here, but are compatible with the original purpose for which the data was gathered. To do this, we will ensure that:
the link between purposes, context and nature of Personal Data is suitable for further Processing;
the further Processing would not harm your interests and
there would be appropriate safeguarding for Processing.
We will inform you of any further Processing and purposes.
WHO ELSE CAN ACCESS YOUR PERSONAL DATA
We do not share your Personal Data with strangers. Your Personal Data is in some cases provided to our trusted partners in order to provide you with the product(s) and/or service(s) which have been requested, or to enhance your customer experience. We share your data with:
Our Processing partners:
Fasthosts (Email hosting provider)
Squarespace (Website & payment processing provider)
Our business partners:
None listed.
Connected third parties:
None listed.
We only work with Processing partners who are able to ensure an adequate level of protection for your Personal Data. We disclose your Personal Data to third parties or public officials when we are legally obliged to do so. We might disclose your Personal Data to third parties if you have consented to it or if there are other legal grounds for it.
HOW WE SECURE YOUR DATA
We do our best to keep your Personal Data safe. We use anonymising and pseudonymising where suitable. We also monitor our systems for possible vulnerabilities and attacks.
Even though we try our best, we can not guarantee the security of information. However, we promise to notify suitable authorities of data breaches. We will also notify you if there is a threat to your rights or interests. We will do everything we reasonably can to prevent security breaches and to assist authorities should any breaches occur.
If you have an account with us, please note that it is your responsibility to keep your username and password secret.
CHILDREN
We do not intend to collect or knowingly collect Personal Data from any child. We do not target children with our product(s) and/or service(s).
COOKIES AND OTHER TECHNOLOGIES WE USE
A cookie is a tiny text file stored on your computer. Cookies store information that is used to help make websites work. Only we can access the cookies created by our website. You can control your cookies at the browser level. Choosing to disable cookies may hinder your use of certain functions and features on our website.
We use cookies and/or similar technologies to analyse customer behaviour, administer our website, track users’ movements and to collect information about users. This is done in order to personalise and enhance your customer experience.
You can remove cookies stored on your computer via your browser settings. Alternatively, you can control some third party cookies by using a privacy enhancement platform such as http://optout.aboutads.info or http://youronlinechoices.com. For more information about cookies, visit http://www.allaboutcookies.org.
CONTACT INFORMATION
Supervisory Authority
The Information Commissioner’s Office
Water Lane, Wycliffe House,
Wilmslow, Cheshire, SK9 5AF
Telephone +44(0)1625 545 745
E-mail international.team@ico.org.uk
Website https://ico.org.uk
CHANGES TO THIS PRIVACY POLICY
We reserve the right to make changes to this Privacy Policy.
This Privacy Policy was last updated on 29th July 2025.